Trademark Renewal extends the validity of your trademark, usually every ten years, to maintain exclusive rights and protect your brand. The process involves filing a renewal application, paying the required fees, and submitting necessary documents before expiry. Timely renewal prevents loss of rights, preserves your brand’s long-term value, strengthens your legal position against infringement, and deters competitors from challenging your ownership. Missing the deadline may allow renewal within a grace period with penalties, but failure to renew can result in cancellation, leaving your brand vulnerable. Renewing on time safeguards your investment, maintains customer trust, and ensures your trademark remains a valuable business asset for years to come.